Purpose, Scope & Audience

Purpose and Scope

The purpose of the site is to put all information regarding Spring Day in one place. The site features a schedule of the day's events, announces the concert and has all the rules and regulations for the day on the site.

In addition to using this site before Spring Day to answer questions people may have about the event, it is also a great resource after the event. In addition to posting pictures after the event occurred, I also posted the winners of all the races and tournaments in addition to the completed brackets so people could see how their friends did if they missed the tournament.

Audience

This site is for the students of Bentley College. Spring Day is an event open to both undergrad and graduate students at the school and their guests. Since those are the people who will be attending the event, this site was made with them in mind.

After publishing the site, I realized that Bentley administrators would also be using this site to get information about what is actually occurring on the day of the event. The administrators that were in charge of scheduling staff for the event used the site to figure out what was going on and ensure that they had enough staff on hand at any given time. Also, the marketing director for Bentley also used the site to ensure the professional photographer that was hired would know where and when everything was going on.